What I’ve been up to..

Most of my work is under NDAs.
If you’d like to know more about my approach, drop me a text and we could do an intro call, where I could show you more of my case studies.

Studied cognitive and behavioural aspects of consumer behaviour.

Helped reposition the leading AI-first website builder on WordPress.

Helped a behavioural science agency analyse the EV market in Europe.

Worked with an FMCG company to position and rebrand its $2B B2B product.

Helped a multinational beverage company create their first retail touchpoint.

Helped a multinational corporation find their angle on the next generation of kids.

Worked with a tech retail company to launch the biggest tech flagship in their country.

Consulted an international fashion brand on their community and team building.

Imagined new viral soft drinks for young audiences in the US for a multinational beverage corporation.

Worked with one of the biggest global fintech companies establish their design philosophy.

Helped to define a retail experience vision for the EE flagship in London, Westfield.

Helped to position Asteri, women-led and vegan make-up business in Middle East.

Branded a project to challenge the toxic side of the fitness and beauty industries.

Challenged the image of inclusive design & accessibility within the tech startup sector.

Branded and re-branded CogX, UK’s largest festival of Ai and Breakthrough technology.

Created a brand direction / philosophy for a sustainable building & engineering company

Contributed to the spread of important conversations by designing for social media.

Rolled out fashion campaigns as a digital designer at Warehouse Fashions.